Currently, Instagram is big business. It has emerged as the most widely used social media platform for brands to communicate with their audience and influences to spread the word about them. Instagram stories are one of the most effective platforms to individually deliver your message, establish customer trust, and gain new followers with over 400 million daily active users. One of Instagram’s most rapidly expanding features is Instagram stories. Businesses all across the world take advantage of this new chance to interact with their current clients and draw in new ones. The top Instagram story ideas are listed here.
Inside the Action
People enjoy obtaining a behind-the-scenes look at their favorite brands’ and companies’ operations. They enjoy what goes on behind closed doors. Instagram stories are the ideal approach to give them this glance. Tell your followers what you and your team are up to today, show them a new project that is still in the works, or simply share your mood with them. For instance, if you own a firm that manufactures area rugs, you should post a behind-the-scenes video on social media to attract attention.
Customer opinions
Instagram enables real-time communication with your clients and customers. Customers adore hearing that a brand is listening to them and taking action. These individuals will feel valued and more loyal to your brand as a result of this type of involvement. You can solicit their opinions on a range of specific topics or just listen to what they have to say. Asking for feedback increases engagement and has other advantages. The second benefit is that you receive honest feedback on what your clients desire and how to make improvements.
Give advice or tricks
No matter if they are for cooking, cosmetics, or anything else, people enjoy learning new tricks and shortcuts. Share your insider knowledge with your fans on Instagram Stories if you have a specialty. They’ll value the inside scoop and probably stick around for further advice from you. Sharing some helpful tips is also a fantastic strategy to promote your blog or brand.
Share a few of an event’s highlights
Share highlights from recent intriguing events you attended on your Instagram Stories. Photos and videos of the keynote speaker as well as brief accounts of your interactions with other participants are both acceptable forms of content. This not only keeps your followers informed but also gives them a sense of participation in the event. Another option to interact with your followers is to screenshot a piece of content you like and post it to Instagram Stories.
Step-by-Step Instructions
Followers always look for tutorials. Give them a step-by-step instruction on how to apply winged eyeliner or smokey eyes if you are a beauty professional. If you’re a baker, give them the recipe for the ideal chocolate cake. Show customers how to prepare their preferred meal at home if you run a cafe. Tutorials are simple to use and beneficial to the viewer. You can record your lessons on your phone or use a variety of programes and camera equipment to capture them on camera. Additionally, you can save money with coupons on this necessary equipment for making videos of higher quality.
Pose inquiries
Engage your audience by holding question-and-answer sessions. It will motivate them to reply to you and develop a bond with you. Even better, let them comment on your most recent piece or ask for their opinion on certain specific concerns. The most engaging technique to keep your audience interested is to ask questions. Even better, it informs you of the aspects of your account that people enjoy and dislike.
Share Hilarious Moments
Share some humorous stories from your day or behind-the-scenes videos of you and your team working on brand-new products since everyone enjoys a good laugh. It will make the atmosphere more enjoyable and give others a chance to learn more about you. Just be sure that whatever you share is consistent with the essence of your brand. For added entertainment, turn these events into GIFs, memes, or Boomerangs. Utilize tools and software for better photos. Use discounts to sign up for these necessary services at a cheaper cost.
Share Only This Content
It’s always a good idea to give your fans a sneak preview of something new you’re working on. Exclusive content always generates greater curiosity than previously viewed material, whether it’s a new product, an upcoming event, or simply some behind-the-scenes film. Additionally, releasing new goods, occasions, or services like RugKnots Do helps create anticipation.
Describe Your Own Experiences
It will give you personality and help people relate to you more if you can offer a personal brand story or experience. For instance, if you work as an interior designer, publish pictures of your home before the remodelling was completed to show people that even professionals have bad days. Sharing information about where you are, what’s occurring nearby (if they reside in a different place), or any interesting details about their lives that you learn about through personal experience
Give Us a Day in Your Life
It’s a terrific method to keep your followers in the loop about what you’re doing to give them a look into your daily routine. Share bits of your day on Instagram Stories, whether you’re out and about snapping pictures or just lounging around at home. This kind of material is especially useful for brands that want to connect with their fans on a more personal level.
Post a Quote
For good reason, quotes are common on social media: they’re motivating, thought-provoking, and occasionally humorous. Share one with your Instagram Stories fans to provoke thought or, even better, laughter. There are many quotes and photos to choose from on some websites. If you have a quote that you think your followers would like, you can include it in addition to one you’ve found online.
Share the Article
You can reward your followers for tagging or referencing you in their posts by re sharing or re posting their content. If one of your followers won something through a contest you ran on Instagram, such cost-free goods or services, it might also be a smart move. It raises awareness of your brand among your followers and their friends. For instance, if you offer wool rugs, publish the information that goes with them frequently.
Making polls
Another excellent approach to boost engagement on your Instagram stories is with polls. You can enquire of your followers about anything, such as their preferred brand or the opinion they have of a recent blog post you published. Additionally, it offers you insightful criticism that you can utilise to enhance your content and better meet the needs of your audience.
As a Final Thought
A excellent platform for visual marketing is Instagram story. It’s time for you to start utilising Instagram stories if you haven’t already. They’re enjoyable, simple to use, and a fantastic method to increase Instagram account interaction. Use them right away!
