With the advent of social media, event photography in Kenya has become one of the most critical marketing strategies for any business. It’s a chance to show your clients, potential customers, and even people who couldn’t make it to that special event in person.
The right image can provide a moment that connects with potential customers and shows them why they should trust you or your business. Whether you need to take pictures at a trade show, wedding, party, or another event, photo walking will help you find ways to increase your chances of getting the photos you need. Here are some helpful tips for photographers at any level so that your next event is a success.
Show up early if you can
If you can, arrive an hour before your event starts. Then, you can get some last-minute pictures or find the event staff and volunteers to help you with your photo walking. The event team might even be willing to let you shoot during the cocktail hour or with the reception about to start.
Especially at a wedding where you are only allowed to take photos during certain times, arriving early can be a huge advantage. If you have to arrive late, try to get there early enough to be done by the end of the event and still have time to get to your next appointment on time. Try to arrive at least 30 minutes before your event so that you can find parking and set up your equipment.
Always have your camera on hand.
Do not let your camera go to waste when you are at an event! Refrain from relying solely on your camera, even on a tripod. You must constantly be taking pictures, and your camera should be in one of your hands or attached to your body at all times.
This prevents you from missing opportunities that might occur at the moment. Photography is an art, and you need to be a creative being. You need to be flexible and adapt to the circumstance at your event.
Have a plan for meeting new people
This is especially important if you plan for photography services in Kenya to meet new prospects and clients. While it’s great to meet people at an event, you can also make friends with the volunteers and event staff members who have to help you.
So, make it a goal to introduce yourself to at least one staff member and volunteer from each event you attend.
You can exchange business cards with them at the end of your photo walking session. These people can help you get into the next event you attend or may even be willing to follow you on social media. Be sure to ask them for their social media handles so that you can follow them back.
Know the basics of event photography
You must know the basic rules and regulations at any event you attend. This includes the venue where you will be shooting, and the times you are allowed to take pictures. You should also be aware of your audience’s demographics, including their interests and what scenes or locations are at the event. This will help create a more appealing and relevant photo-walking experience for your attendees.
Don’t forget to smile!
Finally, don’t forget to smile. Event photographers make this most common mistake, and it shows in their work. Smiling makes you look more approachable and genuine, so try not to frown while taking pictures. If you have a bad day shooting, take a few deep breaths and think about what you could have done better if you have a better day, you’ll have a better time taking pictures. Try to maintain a positive mindset when you’re shooting, and you’ll be more likely to succeed. With all these tips in mind, you can get the photos you need at any event. Contact one of our Photowalk experts today if you have any questions or need help.